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Market Basics

Finding the data yourself

Exchange filings, annual reports, shareholding patterns and concall transcripts are all free and public. Knowing where they live ends your dependence on people summarising them for you.

Market BasicsBeginner11 min read
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Almost everything worth knowing about a listed Indian company is published free, by law, on a handful of websites. The information gap between a retail investor and a professional is much smaller than most people assume — the gap is in knowing where to look and being willing to.

Think of it like this
The library card nobody uses

A public library holds the same books as an expensive private one. People pay for summaries of books freely available a ten-minute walk away, because the walk feels like effort and the summary feels like a shortcut.

In the market

Filings, annual reports and transcripts are the library. The tip you were forwarded is the summary of a summary, three people removed from the source — each of whom kept the parts that suited them.

The primary sources

What you wantWhere it livesWhy it matters
Results, board decisions, orders wonNSE and BSE corporate announcementsEvery material event, dated, before any news article
The full annual reportCompany’s investor relations pageNotes, auditor’s report and policies live only here
Shareholding patternExchange filings, quarterlyPromoter stake, pledging and institutional flows
Concall transcript and investor presentationInvestor relations pageManagement answering questions they did not choose
Mutual fund dataAMFI and the AMC factsheetNAV history, portfolio, expense ratio, official figures
Regulatory orders and circularsSEBI’s siteEnforcement actions naming companies and individuals

A working routine

Twenty minutes per company, per quarter
  1. 1
    Read the results filing, not the article

    The filed PDF contains segment data, exceptional items and notes that a 300-word summary drops. Start with the notes at the bottom rather than the headline profit at the top.

  2. 2
    Skim the shareholding pattern

    Promoter stake, promoter pledging and institutional holdings. A falling promoter stake or rising pledge is visible here a quarter before it is discussed anywhere.

  3. 3
    Read the concall transcript

    Skip management’s prepared remarks and go to the question and answer section, where analysts ask about the things the presentation avoided.

  4. 4
    Check announcements for anything unusual

    Auditor changes, resignations, related-party approvals, pledge creation. These are filed as routine notices and rarely reported.

Loading diagram…

Filed every quarter, free to read, and one of the fastest ways to see a governance problem developing.

Reading order that saves time

A 300-page annual report is not read front to back. There is an order that surfaces problems fastest.

How to attack an annual report
Read first
  • Auditor’s report — search “qualified”, “going concern”
  • The cash flow statement
  • Notes on related party transactions
  • Segment reporting
  • Contingent liabilities
Read last, or skim
  • The chairman’s letter
  • Photographs and CSR pages
  • Management discussion, which restates the good news
  • Anything already summarised in the presentation
Check yourself

You want to know whether a company’s auditor raised concerns. Where do you look?

Simple bhasha mein
WhatsApp forward vs asli chitthi

Kisi ne WhatsApp pe bheja "XYZ company ko bada order mila!" Aap NSE ki site pe jaao — wahan company ne khud, apne letterhead pe, filing daali hai. Woh asli chitthi hai; forward toh teen logon ke haath se guzra hua summary hai, jisme har kisi ne apne matlab ka hissa rakha.

What to remember
  • Nearly everything material about a listed company is public and free.
  • Exchange announcements carry material events before media coverage does.
  • Read the filed results, shareholding pattern and concall transcript each quarter.
  • Screeners narrow a list; primary documents make the decision.
  • In an annual report, read the auditor’s report and cash flow first, the chairman’s letter last.
You reached the endMark it done and keep your streak going.
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Common questions

Short, direct answers to what people ask about this topic.

where can I find a company’s annual report for free
On the company’s own investor relations page, where the full annual report is published as a PDF. The notes to accounts, the auditor’s report and the company’s policies appear only there — never in the investor presentation or the results press release. Listed Indian companies are required to make it public, so it costs nothing to read.
a document filed by a company directly with the exchanges is an example of a
Primary source. Exchange announcements, annual reports, shareholding patterns and concall transcripts are primary sources — the original document, dated, unfiltered. A news article, a brokerage note or a screener row is derived data: someone else’s reading of that document, with the parts they found less interesting removed.
where do I check a company’s shareholding pattern
In the shareholding pattern each listed company files with NSE and BSE every quarter, free to read on both exchange websites. It shows the promoter stake, the portion pledged or otherwise encumbered, and institutional holdings — so a falling promoter stake or a rising pledge is visible there well before it is generally discussed.
what should I read first in an annual report
The auditor’s report, searching for words like “qualified” and “going concern”, then the cash flow statement, the notes on related party transactions, segment reporting and contingent liabilities. The chairman’s letter, CSR pages and management discussion mostly restate news you already have. A 300-page report is not read front to back, and this order surfaces problems fastest.
where can I find official mutual fund NAV and portfolio data
On AMFI’s website and in the AMC’s own scheme factsheet, which carry official NAV history, portfolio holdings and expense ratios. These are the source figures that apps and screeners republish, so when two third-party sites disagree, the AMFI data and the factsheet are the documents to go back to.