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1492 terms

Glossary

Every term is defined twice: once the way a filing would put it, and once the way somebody would explain it to you across a table. The second one is usually the one that sticks.

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Commoditisation

Fundamental analysis

The process by which a product becomes undifferentiated, so customers choose purely on price.

In plain terms

The end state of an industry with no barriers. Once buyers can compare on price in seconds, margin is permanently at risk however capable the operator.

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Indian stock market glossary · Market Vidyalaya