Risk profiling
Risk & psychologyAlso called: Risk profiling questionnaire, Investor risk profile
The practice of assessing an investor through a short questionnaire and converting the answers into a category and a suggested allocation.
In plain terms
It measures willingness, because willingness is the only one of the three relevant quantities that can be established by asking. It has no date in it, sees one account, and is answered by a calm person about a state they are not in.